Joachim Niclasen

I live in Copenhagen with my wife, our two brilliant children, and Rita (our dog).

My interests are best reflected by looking at my bookshelf. Except for wine, which I am very interested in but find extremely boring to read about. I guess I have to write that wine book myself.

Running is wonderful, and being someone who runs is an important story I tell myself. As a result, I spend my life either running (feeling great) or not running (feeling guilty). I run for calm, so I run alone.

I also like drinking beer, watching football and listening to 90s rock with my friends.

If I’m not at home, I’m either relaxing with my family at our summerhouse or driving around Europe visiting winegrowers.

I embrace complexity and am fascinated by contradictions, but in communication and daily life, I strive for simplicity.

Work:
-Own and run Libre.vin.
-Part-time for Skovlyst doing marketing.
-Occasional consulting, mainly writing gigs.